Kathryn A. Stofer – EDIS Update

Using Social Media to Engage Communities with Research: SMART Social Media: Planning for Success

This new 6-page publication of the Department of Agricultural Education and Communication focuses on developing social media plans. The intended audience is individuals (e.g., scientists wishing to share their research), organizations, or people who work on grant-funded research projects. In this article, we provide evidence-based strategies for designing, developing, and implementing social media plans to share science research with others inside and outside of the professional scientific community. While the design, development, and implementation of social media may vary, we provide general strategies that are applicable across contexts. Written by Lisa Lundgren, Kathryn A. Stofer, Kirsten Hecht, and Tyus D. Williams.
https://edis.ifas.ufl.edu/wc362

Using Social Media to Engage Communities with Research: Basics

This new 7-page publication of the Department of Agricultural Education and Communication defines social media, presents reasons for using it to share science, and identifies multiple platforms available for use now. We provide an introduction to and overview for a series on getting the most out of social media for sharing science or STEM, including agricultural research. Our primary goal is to assist people working through social media to broaden the community engaged with research. The series includes additional publications on social media planning, evaluating social media engagement, and social media for branding, among other topics. Written by Kathryn A. Stofer, Lisa Lundgren, Kirsten Hecht, and Tyus D. Williams.
https://edis.ifas.ufl.edu/wc361

Florida Agritourism Building and Fire Codes

Agritourism marries Florida’s two largest industries, tourism and agriculture, to provide an on-farm recreational experience for consumers. Although Florida trails many other states in the number of agritourism operations, the number of Florida farms offering recreational experiences more than doubled from 2007 to 2012. This new 4-page document describes building codes relevant to Florida agritourism operations. Written by Mary Beth Henry and Kathryn A. Stofer, and published by the UF/IFAS Department of Agricultural Education and Communication.
https://edis.ifas.ufl.edu/wc349