There’s nothing like a great story to catch people’s attention. Extension faculty can use storytelling techniques to develop strong impact statements that communicate the results of their programming. This three-page fact sheet dissects the different elements of an impact story, explains how to connect a story to the large impact of the program, and provides an example of a success story with impact statement. Written by Amy Harder and Ruth Borger, and published by the Agricultural Education and Communication Department.
http://edis.ifas.ufl.edu/wc241